A toast to
your trip to Tokyo.

Since ancient times,
sake has been thought to connect humans with the gods.
Here in historical Asakusa,
we hope to bring people from all walks of life together through our award-winning sake and hospitality.
Deepen your understanding of Japan and our culture of artisanship.

Established by the Kikkawa Brewery

Founded in 1912 in Isehara (Kanagawa Prefecture), the Kikkawa Brewery has been crafting sake for over 100 years. Tucked away in the foothills of sacred Mt. Oyama, for centuries the area has been a site of rain worship, and thus is also known as Afuri-yama (rainfall mountain).
Pure water is essential for brewing high-quality sake, and the brewery uses the clear water from an underground stream fed by the meltwater of Mt.Oyama for everything from washing rice to brewing.
Kikkawa is closely linked with nearby Oyama Afuri Shrine, providing the sake presented to the gods enshrined within. The beautiful kanji character for Afuri that you will see on each bottle was specially calligraphed by the head priest.
We hope to bring our century of dedication to brewing award-winning sake to making Sake Bar Hotel Asakusa your home away from home.

A Special Welcome

After checking in at our reception/bar counter, you will receive a masu.
This wooden cup allows you to try any of the sake served at the bar or automatic server on the top floor. Toast to a great trip to Japan!

Sake Art Relax in Sake-Inspired Comfort

All our cozy rooms reflect the brewery’s history,
with artwork created from wooden masu cups sprinkled throughout.
Stretch out and get a good night’s sleep so you will be ready to explore Tokyo.

Head Out Into Historical Asakusa

Just five minutes away the Kaminarimon Gate awaits,
where the Nakamise street will lead you to Sensoji Temple.
Borrow one of our yukata (summer kimono) or short happi coats to blend
in with the neighborhood’s traditional atmosphere.

Embrace Culture Activities and Experiences

We want our guests to have the fullest experience of Japan,
so in addition to daily sake tastings we also offer cultural activities,
such as calligraphy, yukata (summer kimono) and happi rentals,
moxibustion and even senko hanabi, traditional sparklers!

Toasting in the Footbath

After a long day of sightseeing around Tokyo,
soothe your tired legs in the footbath on the top floor. Relax with a cup of sake in hand,
take in the views of the Skytree lit up after dark and plan tomorrow’s adventure.

Evening Lounge Free-flow of Afuri Sake

Head down to the bar, where every night from 6PM to 10PM
you can sample several varieties of Afuri,
the Kikkawa Brewery’s sake lineup. Find your favorite and make new friends.

Good Morning! Onigiri Rice Balls

Start your day with fresh onigiri,
made with ingredients selected by our brewery’s rice experts.
After a hearty breakfast (and coffee), you will be ready to hit the road.


We hope you had a wonderful stay and enjoyed our sake!
Take your wooden masu cup home as a souvenir,
and we look forward to seeing you again in Asakusa.

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